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FPR

Fernando Pages Ruiz, Buenos Aires, AR
contributor


FPR
Homebuilder, developer and author Fernando Pagés Ruiz speaks, writes and consults internationally on how to build high-quality, affordable and energy-efficient homes. A builder with 30 years of experience and an expert on how to cut costs and keep quality when building or remodeling, Pagés is the author of two books published by the Taunton Press: Building an Affordable House: A high-value, low-cost approach to building (2005) and Affordable Remodel: How to get custom results on any budget (2007). He has won numerous national awards including the 2008 “Green Building Single Family House of the Year” and the 2007 “Workforce Housing Award” from the National Association of Home Builders. In 2006, the Department of Housing and Urban Development's PATH project chose him to build America's first PATH Concept Home, a home that is affordable to purchase and to maintain while meeting the criteria of LEED for Homes, ENERGY STAR, MASCO Environments for Living, and the NAHB's Green Building certifications.

Gender: Male

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Contributions

The Self Taught MBA: A Conversation with Mike Benshoof, MD for the Ailing Builder

The Self Taught MBA: A Conversation with Mike Benshoof, MD for the Ailing Builder

“So you want to know, if you have a real business? Ask yourself if you can take off for a month or more and the operation runs just fine without you. If not, you don’t have a business—you have a job. I can fix that…” says Mike Benshoof.

Self Taught MBA: Strategic Planning, Part 3 - Organizing a Strategic Planning Session

Self Taught MBA: Strategic Planning, Part 3 - Organizing a Strategic Planning Session

Here's how to embark on a strategic planning session, run a business, and make it home in time for dinner.

Self Taught MBA: Strategic Planning, Part 2 - The ABCs of Strategic Planning

Self Taught MBA: Strategic Planning, Part 2 - The ABCs of Strategic Planning

It's more critical than ever to have a plan of how you will deal with this tough economy. Strategic planning focuses on redefining high-level priorities and setting a course for the year ahead.

The Self Taught MBA: Business and Strategic Planning, Part 1 - Best Laid Plans

The Self Taught MBA: Business and Strategic Planning, Part 1 - Best Laid Plans

You may not have started your business with a formal plan, but writing one now may help you achieve your goals--now that you're old enough to think ahead!

The Self Taught MBA: The Harvard Home Builder Story

The Self Taught MBA: The Harvard Home Builder Story

A new book from researchers at Harvard University shows that American home builders were immensely profitable during the housing boom, but did little to improve the efficiency of their operations.

The Self Taught MBA:  David Gerstel on Running a Successful Construction Company

The Self Taught MBA: David Gerstel on Running a Successful Construction Company

You Don’t Have to Run Your Business by the Seat of your Pants

Self-Taught MBA: Inspired Reading

Self-Taught MBA: Inspired Reading

Helpful business books categorized by the eight divisions of business management.

Self-Taught MBA: You Cant Be a Successful Builder Without Management Skills

Self-Taught MBA: You Can't Be a Successful Builder Without Management Skills

Businesses do not have a tangible structure, like the frame of a house, but every business has a framework nonetheless. The purpose of management is to keep that framework functioning effectively.

The Self-Taught MBA

The Self-Taught MBA

About 30 years ago, I read a Fine Homebuilding article that changed my career. I came upon it while building my second house. By then, I owned a sturdy Ford truck and a garage full of tools, and I...

Do You Remeber Your First Issue?

Do You Remeber Your First Issue?

Do you remember your first issue of Fine Homebuilding Magazine?

A Few Inspiring Products Amidst the new Normal at IBS

A Few Inspiring Products Amidst the new Normal at IBS

Sitting at the airport bar, having just left the International Builders Show, waiting for a delayed flight, it's time to muse on the International Builder’s Bash in Orlando.

¡Viva Verde!

¡Viva Verde!

For green building to survive it has to become bilingual.

Ready or Not

Ready or Not

The Suddenly it's Here and Now Future of Energy Remodeling

Haiti InnoVida Update

Haiti InnoVida Update

Short movie shows how these homes go together.

Have You Considered Vinyl Siding, Lately?

Have You Considered Vinyl Siding, Lately?

Considering advances in product quality, energy efficiency, and improved manufacturing, it pays to take a second (or third) look at vinyl siding.

IBS 2010: Green Builder Donates 1,000 Homes to Haitians

IBS 2010: Green Builder Donates 1,000 Homes to Haitians

New building technology firm, InnoVida™, donates 1,000 homes to Haiti using Fiber Composite Structural Insulated panels introduced at IBS.

IBS 2010: Last Tango in Vegas

IBS 2010: Last Tango in Vegas

A veteran's take on this year's International Builders' Show: Things can't get any worse



Recent comments


Re: Self Taught MBA: Strategic Planning, Part 2 - The ABCs of Strategic Planning

Thanks for the comment, Michael the Mobile Guy. I appreciate your insight that businesses difficulties often mirror personal ones,change is always a challenge and we are reluctant to submit.

Re: The Self Taught MBA: Business and Strategic Planning, Part 1 - Best Laid Plans

Yes indeed, user-256540, you're correct, and stay tuned, because this is precisely the direction we will follow in the next three chapters of the business plan discussion. Please do add your comments, as it is obvious you are knowledgeable and will have valuable advice. Thank you!

Re: The Self Taught MBA: The Harvard Home Builder Story

Thanks Ktkcad! point taken and error corrected.Blogs, unlike articles, don't go through an editing process, mixed blessing. Appreciate you reading and taking the time to write a comment.

Re: The Self Taught MBA: David Gerstel on Running a Successful Construction Company

Do check out David's latest book,The Considerate House, while not about business, it is a business book in that David shares the highly personal experience of a culminating opus, the project that sums up and expresses through the medium of concrete and lumber, one builder's lifetime in business, craft and personal development. Your business is more than money, it's you and the way you live.

Re: Self-Taught MBA: Inspired Reading

Indeed, Gorilla Marketing, actually "Guerilla Marketing," by Jay Conrad Levinson has become a classic, and I have applied its methods promoting in my work. The word "guerilla" in the title is Spanish, and means "small war," referring to the tactics of guerilleros, or the efforts of the informal, small bands of fighters typical of an armed insurrection.

Re: Self-Taught MBA: You Can't Be a Successful Builder Without Management Skills

Yes indeed, figuring out how to have a business AND a life can be a formidable challenge. I should confess, that although I know the answer, I never managed to put it in practice. Namely, this requires two things: delegating and training. You have to be willing to give up some hands-on management to others, while making sure whomever you entrust is qualified and understands your business philosophy. My mistake was always hiring helpers instead of executives, a bookkeeper instead of a CFO, so even with many employees I had to get involved in running practically all the daily operations. For one, it's more difficult to hire qualified people during boom times because they come with a heavy price tag. It's easier now.

I do know several effective businesses owners personally, who live for, through, and just about consumed by their business. I will try to find a few that have a full, personal life supported by their enterprise, and ask, "How do you do it?

Re: Uptick Expected in Lead-Paint Rule Enforcement

Lead once poisoned nearly 2 million kids a year in the late 1980s, now it’s down to about 450,000, still too many. It's not fear of fines that should motivate the remodeler to comply with lead safety rules any more than you should drive sober this season simply to avoid fines and incarceration. It's the human lives on the receiving end of lead paint dust and the victims of DUI--my son having been one last year. Drive safely this holiday, don't get behind the wheal with a buzz, or worst--and make it your New Year's resolution to never scrape, cut or sand windows and trim (and sometimes walls) in any home built before 1978 without using appropriate lead testing and dust mitigation strategies, even if a candidate like Newt won and scrapped the EPA entirely, the lead-safe approach is the right approach. Sober and lead safe, always.

Re: The Self-Taught MBA

I hope you will all weigh in, especially Penny, who comes to homebuilding with an MBA in her nail pouch. Later today I have a conversation scheduled with David Gerstel, I will ask him what has changed since the latest iteration of book in 2002, and how much has stayed the same. You will get eavesdrop on this parley very soon.
FPR

Re: How to Keep Dangerous Garage Fumes Out of the House

I the PATH Concept House I built in 2007 we were working with the EPA on indoor airquality. We won the 2008 Green Demonstration Home of the year with NHAB. We installed two fans in the attached garage, they exhausted the garage to the outdoors for about 20 minutes each time the garage doors opened.

Fernando Pages Ruiz

Re: A Net-Zero-Energy Home for $180,000

Let me think... something original, but truly reflective. I got it: WoW!

Love to see a special edition on nothing but this higher level of inspirational project. Beats the usual Niemen Marcus type ooooo... and ahhhhh.., definitely prefer the more uncontrollable, WoW! As in what? Or watt?

It's really nice to see your photo and read your words. I am glad you did not disappear. You're the best editor in cheese I even knew. And Brian has remained appropriately humble in stepping into your shoes, although I can already tell he's slowly making the job is own and the magazine will be better for letting the younger men take the helm, and even the oars.

Tough years here on the reader side of the table, really tough.

Would love to hear about your life AFH.

Fernando Pagés
402 610-0589