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I am a contractor in Northern New Mexico very close to the forest fire that is burning in Los Alamos. There have been approximately 260 houses destroyed and many more damaged by the fire. Needless to say, there is going to be a lot of building going on. I would like to get in on it. My question is, how have others of you in this position marketed your company to the victims of a natural disaster in a way that is sensitive to their loss? I would appreciate any input.
Thank you very much.
Sat Bir
Replies
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There was an article in either FHB or JLC about doing insurance work within the past 2 years.
The author's main point was, if you know what the insurance company's maximum payouts are for a particular type of damage, and write the estimate accordingly, you are getting the customer the most for the premium they have been paying (which makes you more attractive to them), and maximising your profits at the same time. Win - Win.
Sounded like a real good approach to me, and I think the payout scheduals were fairly easy to find with a little digging.
*I didn't see that article, where can you get the info with alittle digging?
*I'll try to dig it out tonight.
*Found it. May 1997 issue of JLC. Page 40, "Profiting From Insurance Work" by David Bowyer.
*Thank you.
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I am a contractor in Northern New Mexico very close to the forest fire that is burning in Los Alamos. There have been approximately 260 houses destroyed and many more damaged by the fire. Needless to say, there is going to be a lot of building going on. I would like to get in on it. My question is, how have others of you in this position marketed your company to the victims of a natural disaster in a way that is sensitive to their loss? I would appreciate any input.
Thank you very much.
Sat Bir